Tailored Journal

There are two characteristics of Finnish companies in working with suppliers. First – Finns are patriotic and prefer to work with compatriots, which causes respect, the second – they admit to the “family” the representatives of other countries, only after careful and scrupulous analysis of the partner. However, this approach allows you to choose a truly reliable and suitable supplier.

Tailored became such a supplier after a series of test programs. Being selected as the main training provider for the SOKOS hotel chain in Russia, which belongs to the largest Finnish SOK group, Tailored participated in the creation of the concept of Sokos Sales Academy projects and Sokos Management School, which includes a number of innovative approaches in immersing program participants into the current business environment in context of the training topic.
  Feedback from participants:

“The way of information transfer is perfect! Video, slides, games – great balance”;

“Live interest!”;

“Effective exercises that can be successfully applied in practice”
 

We wish that this year your life will be filled with light and warmth that come from the children’s drawings of our New Year’s card. We want to tell you a short story about them.

In 2012 life conducted us to a “special” place – the Foster Home No. 4, there “special” babies with deviations in mental development find their shelter.

Several visits to the Foster Home No. 4 helped us to get to know the inhabitants of this place better, to find out how they live and who cares about them. It was very pleasant to learn that several charitable organizations have been working in the territory of the Foster Home No. 4 for many years. It makes the lives of these children every day better, warmer and lighter, prolonging their short life. After all that we have learned, we of course could not stay away.

Now we are at the beginning of a special annual charitable project of the cooperation with the Foster Home No. 4, within which each of its participants will be able to provide all possible assistance and take part in the life of this place. Perhaps you want to join this project and learn more about how such “special” children live and how you can make their lives better. We will be very happy about this!

ALL THE BEST FOR YOU IN THE NEXT YEAR!
LET THE 2013 WILL BE GOOD FOR EVERYONE.
 

Tailored began an active cooperation with the largest developer of Russia, the absolute leader in the production of concrete, sand mining, the production of ceramic bricks, development and construction of housing, including more than 60 companies and 16,000 employees.

As a part of the long-term project, Tailored team focused primarily on prospective managers who are a part of the Group’s candidate pool.
  Feedback from participants:

“Very useful, interesting. The main thing! Everything is very applied, no water”;

“Expectations were less than what we received. There is a feeling that a lot has been received, much more has been discovered and I would like to continue on a regular basis”;

“I liked the dynamics and openness! A full detailed answers were received to all questions. One of the most interesting trainings for the last 2 years!”

According to the results of the annual assessment of the quality of Tailored’s work, that is based on a written anonymous interview of each participant of each (!) training, 99.8% of the participants of the trainings still recommend training Tailored to their colleagues.

Moreover, in the summer of 2012 one of the most unusual Tailored programs was updated: TOOLS OF ESTIMATION OF TRAINING EFFECTIVENESS: CONSTRUCTION OF INTERACTION WITH INTERNAL CUSTOMERS.

The essence of this training program, which was held by employees of HR departments and corporate universities of the largest partners Tailored, consists of 3 aspects:

– Sober and pragmatic, including mathematical and economic, approach to the evaluation of trainings and the training system in the Company;

– Tools for involving the internal customer in the process of staff development, which greatly increases the effectiveness of training in the long term;

– Methods for a quality presentation of the effectiveness of training to the management of the Company, who want to understand what they are investing in and what return they receive from investing in training their employees.

Tailored won the tender and began working with an R&D leader in the Russian Federation, which, with the support of RUSNANO and ONEXIM, became the only company in Russia that possesses technologies and a full cycle of LED production and intelligent lighting systems at production sites located in Russia and Germany.

The coordinated program of cooperation assumes joint work at different levels: from setting up processes of intra-corporate interaction to goal-setting and mechanisms for increasing the profitability of units. All key employees and heads of the Group of Companies, including the president and co-founders, will take part in Tailored programs.

Feedback from participants:

“Many interesting practical approaches”;

“Informative!”;

“Lively, interesting, useful for the team spirit”

Tailored launches a series of workshops for training programs. Workshops are special short supplementary modules that allow you to consolidate the technologies analyzed in the programs in 100% real conditions: at trade outlets, at negotiations with the customer, at a meeting with colleagues.

The workshops are conducted using technology developed by Tailored, and open a new horizon of a consolidation of practical skills with a pause after the training program.

Tailored’s key partners have already confirmed their participation in the program of workshops.

A brand number 1 for a several product categories in the world, the international leader in the food industry (ketchup, sauces, pickles, baby food, soups, frozen foods) with more than 140 years of history, chose Tailored as the training provider for its important asset – managers of middle and high level.

Feedback from participants:

“A minimum of academicism! The information is clearly structured”;

“Constructive communication, open dialogue with examples, with answers to questions”;

“Dynamically, fun, productive!”

Tailored won a tender to develop the team of one of the world’s strongest technical service providers, a member of KBR, a multinational company with more than 50,000 employees in 47 countries.

The first program brought together all the top managers of the Company, headed by the CEO. Having combined the experience, achievements and potential of the two companies, we have the opportunity to make our service for Customers much better and more productive.

Feedback from participants:

“A “live” course, a lot of practical work. This is useful and interesting”;

“The whole training, including dialogues, was the training course!”;

“Drive, positive, the goals of the training are clearly fulfilled!”

After a long break, the largest Russian network, represented by dozens of restaurants of Japanese and Italian cuisine in various regions of the Russian Federation with own corporate university, has opted for an external supplier in the field of personnel development and training. Based on the results of trial training, the choice was Tailored.

The first stage – the program for executives and top managers of the Group of Companies has already been launched

Feedback from participants:

“The main thing is the practical orientation of the training”;

“Active training, understandable language. I concluded that I am going in the right direction”;

“Especially it is necessary to allocate competent statement of problems in training and development of each point!”

According to the results of several trial programs, Tailored began consistent system cooperation with the largest mobile and fixed-line operator in Russia, which is the absolute leader in its industries for a number of positions, for example, network coverage, geography, number of users of third generation networks, and also by the amount of revenue.

“We had responsible tasks, on the qualitative implementation of which, will depend the achievement of a number of strategic objectives by our Partner,” says Tailored CEO Konstantin Kora. “A wide range of our partner’s divisions and employees of various levels will be involved in Tailored training. Our first impression is very positive”.

Feedback from the participants of the first programs:

“I liked the coverage of the topics. The main directions, techniques that we can use when selling services and servicing clients were discussed”;
“A “cheerful” format, time passed unnoticed!”;
“Structured all the stages, recording on video – it is very useful to look from another hand…”;

Let the New 2012 Year be a year of innovation, stable growth and effective partnership in a wide range of business areas!

Tailored team finds new answers to this question almost daily. Recently at the global retreat session (more than 60 participants) on involvement of the key department of a large food industry enterprise in the North-West of Russia, we managed to harmoniously integrate into the training program the process of creating and agreeing a competence model for employees and managers of the Company.


 

Feedback from participants:

“It’s amazing how easy it is to achieve very important and concrete results!”;

“The atmosphere helped to distract and look at the important difficult issue with fresh eyes …”;

“It’s great that we made it with all our team!”

Developing its own expertise and support of partners, Tailored launched a new project of expert support for its regular customers. The format of “expert tea drinking” does not imply any commercial component, but it represents a unique opportunity for our Informal Partners to share tea with leading recognized experts in the most relevant area for our Partner..

The format of the discussion and specific questions and answers with practitioners not only broadens the outlook on the current issue, but also allows finding a practical solution to an acute case or situation. Tailored thanks all the experts who, despite being busy in the core business, agreed to participate in this non-profit and very productive project.

Tailored begins a cooperation with the world’s largest private medical network, famous in all continents and since 1987 in Russia for its high level of service and quality of services.

In a joint staff development program with Tailored, there are trainings planned for both ordinary employees and clinic leaders.

Tailored thanks its new partners, including the largest Russian business companies that are among the 10 most recognizable brands in Russia, for choosing Tailored as a regular provider of personnel development services in 2012. These results are mostly due to the recommendations of many of our long-standing partners, with whom we continue to cooperate successfully and share experiences and tools to increase the effectiveness of their business.

According to the results of the annual assessment of the quality of Tailored’s work, based on a written anonymous survey of each participant of each (!) Training, 99.8% of participants in the trainings recommend Tailored trainings to their colleagues.

Such support and evaluation of the work of Tailored is a great honor for us. Our team will do everything to continue to improve the standards of training and development of the teams of our Partners and, of course, our own.

Only for the last month we:

– Added to the list of Tailored programs new courses “Distance management” and “Tools for the development of distribution”;

– Completely updated programs “Practical Rhetoric”, “Technologies of entering new products in the range” and “Emotional leadership”;

– We have received invitations to participate in tenders of the three largest and the most respected Russian companies.

According to the wish of one of the regular customers, who spoke up with the idea of combining a training with a corporate team-forming event, the staff of Tailored created a special new format for a suburban training.

The new program of Tailored maximizes the additional opportunities of open spaces, fresh air and an unconventional landscape.

Here with concrete examples and in a relaxed atmosphere, it is even quicker to achieve effective results and maximum returns using fundamentally new tools for the development and integration of the team.

In the process of a constant cooperation with the Client, which has already been leading the world business ratings for decades, Tailored program has received significantly more tasks. As a result, a completely new training was created for the Client’s tasks.

For example, together with the top management and ordinary employees of the leading unit, an action plan was drawn up on the areas for increasing the efficiency of a particular leading team as a whole, both the effectiveness of employees and managers.

Feedback from participants:

“They do not speak to you, but you yourself put thoughts forward!”;

“I liked games that made me feel connected with each other!”;

“Excellent moderation, the training goals are fulfilled!”

Tailored Moscow office signed a contract and began a cooperation with a large metropolitan chain of shops near the house, oriented on the beautiful half of humanity.

The first stage of the program will be devoted to negotiations on one of the most complex fields of this business – the field of procurement and negotiations with suppliers, the next stage will be directed to the professional management of product categories.

Tailored began a new special annual program for a major local producer of bakery products, including 4 factories and a chain of branded stores.

A long-term program, in which both ordinary personnel and department heads will take part, will allow them to combine their experience on the basis of new tools and technologies.

Feedback from participants:

“The day passed very quickly, with the benefit for further work, many new and interesting in an easy understandable form”;

“I really liked the view on the topic!”;

“I liked the structure! I learned new information for myself, which is useful in my work”

After a qualitative preparation and a series of pilot trainings on personnel development, Tailored began to train constantly the newest and the most modern Auto Center of the leader of the world automotive industry in St. Petersburg.

Upon completion of the first training programs, Tailored was entrusted to organize, together with the top management of the Company, a new model of competencies for employees of all levels. The training program for 2011 has already been created and launched on the basis of a new competency model.

Feedback from participants:
“As always an emotional splash! Interesting tasks were posed. I did not feel tired for a moment … “;

“Now we can structure and respond quickly to client’s objections, it’s better to justify everything. It’s good that the examples are additionally shown on excerpts from the films!”

“I especially liked the fixing of the material and transferring it to a role play (practice). Now, seeing yourself from the outside, you understand how to avoid your mistakes. And for life it is so necessary!”

2010 was very successful for us and we are proud of the projects that we launched, as well as those that are already in preparation and will be launched in 2011. We are sure that together with our Partners we will do more and even more interesting in 2011! Let the new 2011 bring warmth, luck and new horizons!

Tailored has successfully started a practical cooperation with an international network that unites under its brand more than 130 luxury hotels in French style in 50 countries.

The first stage, which took place in Moscow, was dedicated to Creative Change Management for the top management of the Russian representation of the Network, headed by the Managing Director.
Feedback from participants:

“It’s great, dynamic, interesting!” Tatiana Tumarkina, Managing Director;
“The impressions from the training are the best, you exceeded my expectations!” Irina Burobina, HR Director;
“Thank you! We have not seen such training yet, many new ideas that will be implemented”

Having working out and successfully launched new programs for the Commercial Department of the leading Network with more than 120 perfume shops in Russia, Tailored not only earned the trust of a permanent Client, but also made a base for a number of new specialized programs of Tailored. (see the updated list of training programs). Representatives of St. Petersburg and Moscow offices of Tailored took part in these programs.

Feedback from participants:

“A lot of practical tools and advice. The videotape helped to see its shortcomings from the side”;
“Interesting, fun, in the game format – it allows you to open up!”;
“I liked the clarity of the information.”

Together with the most demanding clients – the best hotels in the world, Tailored changes even established rules. At the request of the oldest and one of the most respectable network of hoteliers in the world, Tailored worked out and successfully implemented 2 fundamentally new scenarios of the functional “team building”: “Mysterious Investigation” and “Rhythms in Business”.

A variety of exercises are aimed at teamwork, joint problem solving, mutual assistance, ingenuity and unity of participants. The day is complemented by business training on the most relevant topics. In this case – “Conflict management in teams” for the top management. As all Tailored products, new programs have options for English and Russian language (Distance management)..

Feedback from participants:

“It was a fantastic day!” Mr. Gerhard Mitrovic, general manager of Balchug Kempinski Hotel Moscow;
“Very exciting role-playing games and a comfortable atmosphere. Thank you so much! There was so much to learn”;
“Excellent approaches to “setting up” the team. A lot of important information!”

Tailored is developing a cooperation with the Russian division of the company, the owner of the most famous and expensive brand in the world with a specially prepared training “The Art of Presentation” for the most creative division of the Company – Marketing Department.

Feedback from participants:

“The training was very pleased, there was a lot of information and as it seems now, all the practices that we discussed are easily applicable and remembered for a long time”;
“Training is very easy to assimilate. Coach – perfect! The best coach I’ve ever met! More such trainings!!!”;
“Excellent tools and work with the audience! Excellent material, easy to perceive. Thank you!”

With a focus training “Skills of conducting complex negotiations. Focus on the negotiations with government officials” successfully began a planned cooperation of managers of a leading national retailer, a leader in quality customer service in the capitals and regions of Russia with Tailored.

Feedback from participants:

“Everything is very laconic, accessible, not intrusive. The training was cognitive, very interesting”;
“Relaxed atmosphere is conducive to discussions. I will recommend to colleagues!”;
“Interesting techniques of negotiation, handouts, I saw myself from the outside and made conclusions on personal behavior”.

According to the results of the annual assessment of the quality of Tailored’s work, based on an anonymous survey of each participant of each (!) training, 99.9% of participants in the trainings recommend Tailored training to their colleagues.

We thank our partners for such a high appraisal and we will do our best to maintain our work in the future. In particular, we have recently updated trainings on Mentoring and Coaching, developed a number of specialized focal trainings, such as “Negotiations for employees of the Procurement department”, “Effective category management”, “Building interaction with representatives of power” and a number of other practical programs.

Within the framework of a long-term cooperation, a new stage of a training of the third generation of managers of the market leader in the recruitment and leasing of Moscow and St. Petersburg personnel has been continued. Employees of the “first generation” today head all the main divisions and branches of the Company.

 Feedback from participants:
“I really liked the dialogues, the answers to questions, video examples, which clearly show the essence, kind atmosphere and the opportunity to consult on all issues”;
“The compressed information, very important, all the questions of interest were touched upon, an excellent homework assignment”;
“A lot of useful tools and techniques ready for use”.

Tailored has successfully started annual cooperation with the regional leader of the furniture industry, the leading network that sets the standards of professionalism and customer service quality in its market.

  Feedback from participants:
“Lively, dynamically, a lot of new useful information”;
“For the whole day I have never lost interest”;
“I liked the connection with the specifics of our work, its clarity and richness”.

Tailored was chosen as a permanent service provider in 2010/2011 for the development of personnel in a major network project of a fundamentally new modern format for the entertainment, educational and dance industry.

Feedback from participants:
“A great experience that we need not only at work, but also in everyday life”;
“8 hours in one breath, for me it’s amazing! I look forward to the following trainings”;
“The most effective training. Only useful and practical information!”

Tailored began a new annual program for the development of the most rapidly developing network of Swiss watch shops in the region.

Feedback from participants:
“An original and very sensible training, a lot of new ideas, I will recommend!”;
“I liked a positive atmosphere, it was very positive, fun!”;
“Very detailed, interesting information was conveyed. I believe that any training is obligatory for any seller”

“Tailored does not try to adjust the tasks to standards or developed clich? procedures, but create tools and programs directly for the client, to the smallest detail given its features, priorities and actual goals.” magazine “Firmenniy”

Tailored has successfully launched a new annual program for the development and training of the personnel of dealer # 1 of the North-West of Russia on sales of the most famous brand of cars in the world.

  Feedback from participants:
“Excellent training of useful skills!”;
“Many new tools for work”;
“Forgotten remembered, new studied, now will apply …”.

The new Tailored office is opened in Moscow on Moskvoretskaya Embankment, 10-minute walk from the Kremlin.

The office is equipped with the necessary equipment for conduct training programs of various formats.

A new project of a constant development of the Sales Department with the leading Russian tabloid, the owner of the original concept and distribution system has been launched.

Feedback from participants:
“A lot of new interesting information!”;
“An energetic, positive manner of conducting the training”;
“I especially liked: the practical experience of the trainer in sales and specific examples from our business”.

Feedback from participants:
“The training was very interesting, everything is clear”;
“I liked everything! A lot of examples, practice, role-playing games, answers to questions”;
“Clearly, quickly and all about business”.

The central office of Tailored, Russia, is located in the heart of St. Petersburg in a cozy business center on Kaluzhsky Lane near Tavrichesky Garden and Smolny.

We have a convenient classroom that allows you to organize effective training for small (up to 10 people) groups or conduct individual coaching sessions. Administrative staff of Tailored is ready to organize coffee breaks. Business lunch or dinner can be easily organized in our business center.

The Competent Trainer Standard — a standart, elaborated by International Board of Standards for Training, Performance and Instruction. IBSTI, 1988, Bamngton.

According to The Competent Trainer Standard, the trainer must:

1. Have the ability to determine the group’s need for training and adapt the course materials to the specifics of the company’s work and identified training needs;
2. know the audience and its expectations;
3. make sure that everything necessary for training is ready, available, and works;
4. have the ability to establish trust with the audience, to inspire the trust of the group;
5. be able to manage the learning process: manage the discussion, track group dynamics, etc.;
6. demonstrate effective communication skills;
7. possess the skills of effective self-presentation (special attention to “body language”);
8. have the ability to “grasp the essence”, be able to formulate clearly thoughts; encourage dialogue;
9. To be able to evoke enthusiasm of students, their positive thinking, to inspire the application of knowledge;
10. to be able to use and combine various methods (mini-lectures, discussions, case studies, written exercises) and teaching tools (video, modern business games);
11. be able to use office equipment: PC, projector, multimedia projector, video recorder, video camera;
12. have the ability to analyze, to assess how students are coping with tasks;
13. be capable of self-assessment, be able to assess the accuracy of the setting formulations to assignments for learners, the sequence of presentation, assess whether the learning objectives can be achieved;
14. be able to present an information received during the preparation and the training accurately and correctly in written or oral form with the analysis (interpretation) and evaluation of learning outcomes.